Behind the scenes
Before / after
Customer review
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← TAYLOR MADE·02 — META MARKETING

Yourcustomersarescrolling.

Areyouontheirfeed?

This month0 posts·$197/mo

We post 2 pieces of original content every day to your Facebook and Instagram. You add Taylor Made as a page admin once and we run the rest. Real captions written by humans, real photos staged for your business, real engagement. $197/month, cancel anytime.

/ THE TIME TRAP

You're running a business. Not a content studio.

You're running a business. Not a content studio.

customer's feed
Smith HVAC
2h
Apex Air
yesterday
—
you, 7 wks ago
PowerHeat
3d
/ 01

Your competitor posts 3x a week.

And the algorithm rewards them for it. Every day you don't post is a day they fill the void in your customer's feed. Out of sight, out of mind, out of the buying decision.

your reach over time↓ 89%
last consistent posttoday
/ 02

Your last post was 7 weeks ago.

That's not a gap — that's a signal to the algorithm that your page is dead. Once you stop posting consistently, Meta downranks your future posts. The hole only gets deeper.

compounding loss
Saw your post0
Remembered you0
Searched you up0
Called0
/ 03

Lost local awareness compounds.

The customer who needed an HVAC tech this morning didn't see you. Neither did their cousin, their neighbor, or the realtor they trust. Brand awareness is the lead pipeline 90 days from now.

/ THE ALGORITHM CHANGED

Free brand awareness, without paying for ads.

Free brand awareness, without paying for ads.

In 2024, Meta rebuilt its feed around 'recommended content' — posts shown to people who don't follow you yet. For local businesses with a small follower base, this is the biggest organic reach unlock in a decade. The catch: the algorithm only rewards consistent posting. We post 60 times a month so it does.

TM
your post
followers: 0
reach0followers only
OLD ALGORITHM

Reach was capped to your followers.

Pre-2024. If you didn't pay, only your existing fans saw your posts. Local businesses with 400 followers reached maybe 40 people per post. Brand awareness flatlined.

TM
your post
followers: 0
reach0non-followers + followers
NEW ALGORITHM

Reach is unlocked to non-followers.

Meta's 2024-2026 update prioritizes 'recommended content' to people who don't follow you yet. Post quality + posting frequency = free brand awareness in front of thousands of potential customers.

/ HOW IT WORKS

Four steps. We do all of them but the first.

Four steps. We do all of them but the first.

/ 01

Add us as admin

60-second setup. Open your Facebook page settings, add Taylor Made as a page admin, done. We never touch your customer data, your messages, or your billing — only the post composer.

/ 02

We post 2x daily

Real captions written by humans. Real photos staged for your business. We pull from your jobs, your team, your testimonials. Every post optimized for the new algorithm's recommended-content engine.

/ 03

You boost the winners

Optional. Once a week we flag the top-performing organic post and you can boost it for $5–$50. Same audience targeting Meta gives paid ads, with creative the algorithm already loves.

/ 04

We measure and report

Monthly dashboard: organic reach, follower growth, profile visits, click-throughs to your site. The number that matters most: how many calls did your phone get from Facebook last month?

/ WHAT WE POST

Six categories the algorithm rewards.

Six categories the algorithm rewards.

/ 01

Behind the scenes

Your team on the job. Customers love seeing real people doing real work. Builds trust faster than any sales pitch.

teamtrustreal
/ 02

Customer wins

Before/after photos, testimonial quotes, finished projects. The proof your service actually delivers, packaged for the feed.

proofbefore/aftersocial
/ 03

Educational tips

"5 signs your AC needs replacing." "What to do during a pipe burst." Useful content positions you as the expert before they ever call.

expertisevaluetrust
/ 04

Promotional offers

Seasonal deals, financing promos, maintenance plan signups. The direct-response posts that actually drive bookings.

promoofferconvert
/ 05

Seasonal & timely

First freeze warning. Storm prep checklist. Spring tune-up reminder. Posts tied to weather and seasons get massive engagement.

timelyweatherseason
/ 06

Community & culture

Local sponsorships, charity work, community events. Shows you're not just a vendor — you're part of the neighborhood.

communitylocalbrand

/ ORGANIC OR BOOST

Two paths. Both work. One scales faster.

Two paths. Both work. One scales faster.

ORGANIC ONLY

Free reach. Slower compound.

We post 60 times a month. Algorithm shows them to followers + recommended audiences. Engagement compounds slowly. Reach grows month over month if you stay consistent.

  • Cost$0 ad spend
  • Avg reach (mo 6)8,000–15,000
  • Cost per impressionFree
  • Build time3–6 months
BOOST WINNERS

Multiply the posts that worked.

Once a week we flag the top-performing organic post. You boost it for $5–$50. Same audience targeting Meta gives paid ads, but with creative the algorithm has already validated. 10–100x reach for tiny spend.

  • Cost$20–$200/mo
  • Avg reach (mo 6)40,000–250,000
  • Cost per impression$0.001–$0.005
  • Build timeImmediate

/ THE OFFER

$197/month. 60 posts. Cancel anytime.

$197/month. 60 posts. Cancel anytime.

+ ADD-ONS

Add-ons that pay for themselves.

"hvac near me"● live
before
#28
→
after
#28

SEO Domination

$0/mo

Local SEO that puts you in the top 3. Google Business optimization, citations, technical SEO, and review generation — engineered to get you found in your service area and keep you there. No setup fees, no contracts.

Buy now↗
monthly spend → leads
$0
leads booked0

Meta Ads & Content

$0/mo

Make Taylor Made an admin on your Facebook page and we'll post 2 pieces of original content per day for 30 days — that's 60 fresh posts a month — plus run your Meta ad campaigns. New creative, new offers, every cycle. Ad spend invoiced separately.

Buy now↗
JUST WANT INSIGHTS?

Not ready to commit? Get a $47 audit.

We'll deep-dive your existing site, competitors, and local market — and tell you exactly where you're losing leads. Even if you don't hire us.

Coming soon

— TWO MINUTES TO SET UP —

Days from posting your last post.

Days from posting your last post.

Buy Meta Marketing ↗

Taylor Made.

Elite websites and lead-generation marketing, built specifically for service companies that want to dominate their local market.

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